Porsche Restoration Challenge
Client
Creative Agency
Production Company
The Challenge
Porsche Centre Winnipeg and Go Auto needed a way to stand out in the Porsche Restoration Challenge. Their goal: win the national Marketing Award. The campaign had to work within a limited budget while telling a high-impact story that combined education, emotion, and brand authority.
The Strategy
Prolex Media took full ownership of the concept, scripting, and execution. We developed a high-end docu-series inspired by modern motorsport shows, blending behind-the-scenes restoration work with interviews, storytelling, and polished cinematography.
We handled:
- Creative direction and story development
- Multi-day filming across locations
- On-site crew management
- Post-production including animation, sound design, and colour
- Episode structuring for YouTube and social distribution
The final result was a sleek, binge-worthy series that delivered both technical detail and emotional resonance.
The Result
2023 Porsche Marketing Award (Top dealership in Canada)
1st Place, 2023 Signature Awards – Digital Film
2024 Summit Silver Award – Video Series
Series distributed on YouTube and dealership channels, increasing brand recognition and positioning the dealership as a top-tier restoration hub for classic Porsche owners
Awards
- 2023 Porsche Restoration Challenge - Marketing Award (for Best Marketing out of all Canadian dealerships)
- 2023 Signature Awards - Digital Film (Single or Series) - First place
- 2024 Summit Awards - Silver: Video Series/Campaign
Testimonial
"Alex and the team at Prolex are true professionals. Spectacular communication and videography. They continue to be our go-to creative partner for video. We look forward to the next project!"
"I've had the opportunity to work with Prolex Media on multiple projects and they have been nothing short of amazing to work with! They're easy to work with, flexible, and the final product is always of top quality! Looking forward to continuing our relationship with more fun projects."
Behind the scene
Looking to launch a content series that drives results and wins awards? Prolex Media delivers cinematic storytelling that drives recognition and results. Book your 15-minute intro call and let’s make something unforgettable.
